{"id":742,"date":"2025-04-22T15:39:09","date_gmt":"2025-04-22T19:39:09","guid":{"rendered":"https:\/\/www.thecatalyst.com\/blog\/?p=742"},"modified":"2025-06-09T10:52:05","modified_gmt":"2025-06-09T14:52:05","slug":"achievable-focus-essential-to-success","status":"publish","type":"post","link":"https:\/\/www.thecatalyst.com\/blog\/achievable-focus-essential-to-success\/","title":{"rendered":"Achievable Focus Essential to Success"},"content":{"rendered":"

Achievable focus<\/em> takes the \u201calmost\u201d out of your push for success in any context.<\/strong><\/h1>\n

Have you gotten so close to achieving an important goal\u2014you can almost taste success\u2014only to find success slips through your fingers?<\/h2>\n

Therefore, your targeted opportunity suddenly vanishes or a focused competitor swoops in and you\u2019re out. The prospect stays a prospect; the deal does not become a deal; your projected income is zero.<\/h3>\n

You can want something\u2014a new client account, a new job, a new business, or a second shot at anything\u2014very badly or urgently, but your need alone may not be enough to achieve what you want.<\/p>\n

Desire may get you close, but if your focus is even slightly off center or your concentration lapses, success may slip through your fingers.<\/strong><\/h2>\n

The truly discouraging truth is that lose your focus and \u201cyour success\u201d can slip right into a observant competitor\u2019s hands.<\/p>\n

To \u201cfocus\u201d means to strategically direct and intensively concentrate your attention, activity, resources, and what is necessary for a goal\u2014\u201cyour point.\u201d<\/em><\/h3>\n

As an achievement strategist, key skills lie in achieving and applying what I call Achievable Focus for clients. To me, the distinction between \u201cfocus\u201d and \u201cachievable focus\u201d is the difference between \u201calmost successful\u201d and \u201ccompletely successful,\u201d or almost making your point and making it with a memorable bang for target clients.<\/p>\n

No magic or secrets here.<\/p>\n

This is well within the skills of an experienced professional, like you.<\/p>\n

Focus is not an achievement asset if you lack clarity.<\/strong><\/h2>\n

Achievable focus will elude you\u2026<\/strong><\/h2>\n

#1. \u2026if you are not completely clear what your point is<\/strong> to achieve your goal.<\/h3>\n

#2. \u2026if you do not \u201ccut the crap\u201d<\/strong> that has been holding you back and will continue to do so until you let go of the past and commit to moving Onward & Upward, the only directions that really matter!<\/em><\/h3>\n

#3. \u2026if you do not know \u201cWho your WHO is?\u201d<\/strong> so that you can concentrate your focus on the ideal target client for your business efforts.<\/h3>\n

#4. \u2026if you do not commit to a success that includes having your WHO stick with you<\/a><\/strong>, not just open an email offer, download a click magnet, attend an event, or click on your marketing ploy<\/a>.<\/h3>\n

Add the preceding four focus elements together and you have created powerful achievable focus. You know what you want to achieve, why, and for whom, so success is crystal clear and your achievement strategies and focus are equally clear.<\/strong><\/p>\n

Weakness or lack of focus with any one element makes success elusive. For instance, #2 Cut The Crap<\/em> above includes:<\/h2>\n